Tag Archives: Success

How to Achieve Success as a Writer

writing, writing tip, writing advice, writing inspiration, writing motivation, amwriting, writelife, creative writing, aspiring author, write, success, blogging, how to write, social media marketing, copywriting, content writing, inspiration, motivation, advice,

If you’re a writer then you know all too well, the struggle to achieve success. Whether you write copy, content, author non-fiction or fiction books, or aspire to become a successful writer, you are looking for the best method to accomplish your goal. You should know that your dream is not beyond your reach….

Continue Reading: How to Achieve Success as a Writer

8 Things Every Person Should Do Before 8 A.M. 

images-10

Life is busy. It can feel impossible to move toward your dreams. If you have a full-time job and kids, it’s even harder.

How do you move forward?

If you don’t purposefully carve time out every day to progress and improve — without question, your time will get lost in the vacuum of our increasingly crowded lives. Before you know it, you’ll be old and withered — wondering where all that time went.

As Professor Harold Hill has said — “You pile up enough tomorrows, and you’ll find you are left with nothing but a lot of empty yesterdays.”

Rethinking Your Life and Getting Out of Survival Mode

This article is intended to challenge you to rethink your entire approach to life. The purpose is to help you simplify and get back to the fundamentals.

Sadly, most people’s lives are filled to the brim with the nonessential and trivial. They don’t have time to build toward anything meaningful.

They are in survival mode. Are you in survival mode?

Like Bilbo, most of us are like butter scraped over too much bread. Unfortunately, the bread is not even our own, but someone else’s. Very few have taken the time to take their lives into their own hands.

It was social and cultural to live our lives on other people’s terms just one generation ago. And many millennials are perpetuating this process simply because it’s the only worldview we’ve been taught.

However, there is a growing collective-consciousness that with a lot of work and intention — you can live every moment of your life on your own terms.

You are the designer of your destiny.

You are responsible.

You get to decide. You must decide — because if you don’t, someone else will. Indecision is a bad decision.

With this short morning routine, your life will quickly change.

It may seem like a long list. But in short, it’s really quite simple:

  • Wake up
  • Get in the zone
  • Get moving
  • Put the right food in your body
  • Get ready
  • Get inspired
  • Get perspective
  • Do something to move you forward

Let’s begin: 8 Things Every Person Should Do Before 8 A.M. – The Mission – Medium

Discovering Your Brand

Discovering Your Brand

Creating an author platform is vital for a new author’s success, and creating a brand is the basis for the platform. You need to know what you are creating before you start!

Branding is simpler than it sounds. You have already done the hard part by branding yourself for your author bios creation. You discovered all of the aspects of you that make up your brand. Use these as a resource for content creation on your blog and across your social networks. Sharing things that are relative to the You brand will gain the interest of people who are attracted to that type of content and they will want to connect with you.

Now all that is left are the finishing touches to make your brand complete. It is important to complete the branding process because your entire platforms success rests on the power behind your brand.

Review of what you covered in the All About You portion of the last chapter:

1. What is your gender and your age?
2. How do others see you?
3. How do you want others to see you?
4. What do you read?
5. What do you write?
6. What attracts you to other people?
7. What attracts people to you?
8. What is your best feature?
9. What do you find most interesting?
10. What inspires you?
11. What do you care about and put effort into?
12. Who would you like to be in three years?
13. What are your dreams?
14. What is the book you have always wanted to write?
15. What is the book you are scared to write?

These questions will reveal what makes you unique; I’m sure you can come up with many of your own questions too. What’s important is that you have this very basic list to begin with. The answers to these questions should give you a sense of direction when it comes to creating content for your blog, writing your books, and marketing yourself. Now make a new list of themes you see developing from your list, there are a few ideas for your first blog posts. You are a writer, an individual with a precious and continually growing gift that can now be shared with the world in confidence.

It’s time to make another list. Be sure to maintain a positive outlook and mention what matters:

1. Who are you, what descriptions best suit your personality?
2. What’s your best feature, what’s the first thing people notice about you?
3. What makes you likable, even lovable?
4. What do you think is fun?
5. What makes you different or what makes you the same as others?
6. What do people remember about you, what stands out?
7. What do you write about?
8. What do you want to write about?
9. What is your product?
10. What are your interests?
11. How do you view the world or the world you create?
12. What are your hopes, dreams, and aspirations?
13. Who are you influenced by, you may be similar to them?
14. Where have you been and where are you going?
15. Do you have any awards or have you won or entered any competitions?
16. Are there any media mentions of you?
17. Do you have recommendations from notable people?
18. Do you have any special achievements that relate to your brand?
19. Do you volunteer?
20. Do you have a special hobby?
21. Do you belong to any special groups?
22. Do you belong to any organizations or associations?
23. What are some exciting things that have happened to you?
24. Were you inspired by a famous relative?

custom-web-design copy

Also, reveal some details about your writing by answering the following questions:

  1. How do you want to be known?

Try to imagine how you would like to be known by the public, what image are you wanting to portray to your fans. You don’t want to be someone you’re not, but some aspects of yourself aren’t meant to be shared. It’s important that no matter what image you wish to portray, that you stay true to yourself and that you maintain an air of professionalism.

  1. What words do you want people to associate with you?

Do a short brainstorming session and write down words that are associated with the way you would like to be known by the public. This is a fun exercise where you may come up with some new ideas that are related to your brand. Admit it, you love descriptive words, round up a bunch that relate to your desired author image and write them down. Try things like – vivacious, sassy, inspiring, hungry, boisterous, – these are great words that you can use when creating graphics for your platform and marketing purposes. These are also words to remember in order to brand your writing, words that describe who you are and flavor your writing style. These words will become, if they are not already, part of your voice when writing.

  1. What are your goals for the next 3 years?

It’s always a good idea to have a plan of action. Just like a start-up, your business of writing is going places, where would you like it to go? This is something you can map out. You could start by writing out your goal at three years, then split that into three and write down a goal for year one and year two. Next you could break these years into quarters, like seasons, imagine obtainable goals on your way to your yearly goals which will get you to your final goal. You could dissect this further, break those seasons into months and imagine even smaller, more obtainable goals month to month that will get you to your seasonal goals. Now you have a plan of action, a direction to focus your efforts. This is where you should dream big, don’t be afraid to write down a three year goal that is desirable even if it appears to be unobtainable today in your real world. Maybe you’d like to be on a television program as a guest in three years, it may seem impossible, but it’s a reachable goal just like any other. Dream big and take the small steps to get you there. What you believe can be.

You may not be the type of person that would dream in that direction, and there’s nothing wrong with that. Write down some other desire as a writing goal and map your way to that one. The point is you will have a roadmap to get you there when you are done, and that sometimes can make all the difference in the world when it comes to personal success.

keyword-research-header

  1. What words are associated with that?

Another fun activity! Get out a fresh piece of blank paper and write down all the words that are associated with your three year goal and the smaller goals you’ve outlined that will get will get you to that ultimate goal. When you’re done you should have some key action words that will help you hone your brand and steer it toward your goal. These word will help to keep you focused and can drive the content of your writing in the direction you are aiming for. Try words like – speaking engagements, influencer, book signing, television appearances, podcasting, interviewing, volunteering, – you are the creator of your own reality and these words will help you to shape your reality over the next three years.

  1. Will your books be in a particular genre?

The genre of a book is defined by its broad subject, its language, the age level of its readers, whether it is fiction or non-fiction and/or its subject.

Some examples of genres are:  romance, historical romance, erotica, spiritual, transformational, western, thriller, fantasy, horror, adventure, mystery, science fiction, dark fiction, guides, textbooks, biographies, autobiographies, children’s, young adult, memoirs, poetry, chapter, and scholarly books.

To determine your ideal readers, do an internet search on your genre along with the words “readers” and “demographics”.

  • Who is your reader?
  • How old are they?
  • Man or woman?
  • Children or none?
  • Grandchildren?
  • Occupation?
  • Activities?
  • Where do they live?
  • What is their ethnicity?

Examine all of the traits of your target reader and note any trends. These trends describe your ideal reader. These trends are part of your brand and will help you when creating content for your blog and in your marketing endeavors.

  1. What is the premise of your book?

One effective trick for defining your premise is to write a one-sentence logline that will become the foundation of your story. The Logline is a tool used primarily by screenwriters, but it can be very helpful if you’re writing a novel or a short story.

  1. What are the themes in your book?

Themes are central ideas in a piece of writing. Anything that relates to the theme or plot of your books is included in your brand. Your themes in your book can drive your content. Themes can branch out to include many topics and will attract the kind of people who would be interested in your book. The content you create can be related to a topic or theme that’s even loosely woven throughout your book.

  1. What types of characters are in your book

The characters in your book have traits and can be branded just like you branded yourself in the previous chapter. This would be considered a branching off point had you mapped your brand in the tree fashion. You can use all of this information about your characters to come up with relative content for your blog and to attract readers that would find your characters interesting or that they can relate to. This is also a great way to figure out what groups or types of people you should be connecting with after your platform is set-up.

images (2)

  1. What images do you want associated with your brand?

It’s time to start thinking of your look. Do you want to appear playful, concise, creative, or colorful? Start imagining images that you will use to include in your blog posts, what type will they be? Will you use info-graphics, cartoons, text, abstract, dark, bright, purchased images that reflect aspects of your brand? What trends will your images follow? The imagery you use plays a major role in defining who you are and what you have to offer to your audience.

The three major images that will speak the loudest to the public are your website banner, your head-shot, and your book cover. These three images give a visual testament to what you have to offer with your platform, they are the face of your brand and a major selling point. The other most important imagery is the imagery you will use in your social networking shares, such as book teasers and quotes. This imagery all reflects upon who you are and what your readers can find in your work.

All of the things that you have associated to be a part of your brand should be taken into consideration when developing your imagery. Your imagery can be as powerful as the words you have to share and they speak volumes. I highly recommend that you hire a professional designer to work with you as you create content for your platform, set up your website and blog, and create the covers for your books.

If you insist on doing this on your own then it will seriously benefit you to buy a subscription to Adobe Photoshop through the Adobe website. Photoshop is relatively inexpensive and can handle all of the demands a designer requires. You can find plenty of video tutorials on the adobe website that will teach you how to use the program and there are endless amounts of tutorials on the web as well. I will go further into creating your own imagery, finding free imagery, or purchasing your imagery in a future chapter.

For now it is important to start thinking about the imagery you will use as a design package that will represent you. The pictures you use are your visual voice.

Combining all of this information into a chart will give you a visual reference to the substance of your brand. Post it where you write and use it for inspiration when developing content. Your brand is as unique as your voice. By researching what has been outlined regarding you and your brand you have created your platform brand and now should have plenty of resources for what to blog about or share on your social networks. Congratulations, you have created your brand!

What Is Being An Indie Author All About

By Michelle Rene Goodhew

If you are an independent author or a writer on your way to becoming published, this articles for you.

Sitting on your laurels and basking in the glow of being published is not necessarily success.

Success is also about amassing a fan base of the work you have written, of receiving the payment that comes from your words being appreciated by a large assortment of the public.

Your book deserves the kind of time and attention that creating a best-seller requires.

I’m not saying that getting to the point of publishing does not deserve a feeling of success, but it may be only a point on the road to success, not a stopping point.

Becoming a successful author is more about a structured system of actions, business savvy, marketing strategy, and your ability to maintain a healthy and positive attitude. You are responsible for discovering just how good things can get, what real and full potential your book has. Becoming a successful author requires that you put in the effort required to give your book its best chances at becoming a worthwhile work of art.

A Structured System of Actions for Indie Authors

A Structured System of Actions:

Get on board with the self-publishing industry. Take the time to establish connections and network your author brand. It’s important to connect with other authors, people involved in the publishing industry such as editors, reviewers, bloggers, readers, journalists, radio hosts, television hosts, producers, directors, media personnel, and graphic designers…anyone in the industry that could help you succeed. Connecting to groups of people that might have an interest in your author brand is a bit more tricky, but enormously necessary in getting the word out there about your new book.

Talk to the people in your network, comment on their posts, wish them happy birthday, laugh with them, cry with them, but make them remember who you are. People that care about you are 95% more likely to purchase your book and recommend it to others. As an author you attain an almost immediate celebrity status, leverage that status with a network you develop through careful consideration of who would be driven or motivated to purchase your book.

That said, know your brand. Read more about author branding here. Knowing your brand is crucial in growing your following and establishing interest in your book before it is published. If you have already published, it won’t hurt to revisit your brand and begin again with a possible rewrite or by starting to establish a larger following by gearing your writing and marketing efforts in relation to your brand.

Indie Author Business Savvy

Business Savvy:

Becoming an independent author is very much similar to becoming a business owner. It is like launching a start-up. Your business as an author requires almost daily attention. It pays to be educated, get to know the publishing industry by reading blogs from other authors or articles and books related to the business of self-publishing. These are resources you can use, and people you can network with, all of which will help serve you on your road to becoming a best-selling author.

Knowledge is power. The questions you have can be the subjects of articles that you write and can begin to amass a following to your blog that you will have created on your author website. Yes, you have to establish certain accounts and will have a schedule and a list of daily actions to perform much like a business owner.

Treating your writing as a business will ensure that you give it the respect that it deserves and the attention that it requires in order to be successful. Just as it requires three years for a business to become established and start to see profits, so will it be for your business of writing. Buckle down and take the necessary steps required to learn the ins and outs of your trade and discover how to make an impact and up your profit margin.

Marketing Strategy for Indie Authors

Marketing Strategy:

After you create your online presence you can begin implementing a marketing strategy immediately, before you publish. Marketing your book is about marketing your author brand and developing your author platform. Do this now so you don’t make the mistake of having to back-track later. It’s no fun to be sitting on a published work with the crickets chirping because no one knows who you are or what you have published.

If you are a shy individual, it’s time to get over it or you’ll most likely never get anywhere in the publishing world and remain a nobody. You can’t expect to reach success without hard work, creative planning, and decisive action. You are now a business owner with a product you need to sell to be successful. Learning about the world of social media will help, understanding marketing strategy will help too, but there is nothing without your ability to take action on what you have learned.

Your marketing strategy will determine the number of books that you sell, period, beyond the purchases of family and friends. And let’s face it, is that really all you’re aiming for, to be published, only recognized by your immediate peers, not having used the huge assortment of assistance, guidance, support, and resources that are available to you. Do you really want your book collecting dust, or are you hoping that a fairly large number of people will enjoy it, dreaming of getting to that place where you can truly feel successful and call yourself an author. Setting up and working a well thought out marketing plan will get you those sales, and it’s worth it.

Healthy and Positive Attitude for Indie Authors

Your Ability to Maintain a Healthy and Positive Attitude:

In the publishing industry, success can be more easily acquired if you maintain the right mindset. It is important to remember that you live in a universe of abundance. That when you think a thought, at least ten thousand other souls are thinking of something along the same lines. A person with a positive outlook would see that as ten thousand possible purchases already attained from the point of concept in creating their best-seller. That ten thousand people would find your subject matter intriguing and would be inspired to buy your book is a completely realistic idea.

The world’s population is currently 7.3 billion people, that brings your immediate readership to a statistic of .00000137 percent of the world’s population at the moment you thought of your plot. If ten thousand people buy your book, you are already a best-selling author. The odds are already stacked in your favor. You can break onto the New York Times Bestseller List in certain categories with sales as small as 3,000 copies sold. It all depends on the category of your book and what else you’re competing with in a certain week. Three thousand copies, Can you believe it? If your wonderful book doesn’t make it, remember that there are many other marketing tools that can help propel your title just as well: other newspaper lists, awards, editor’s recommendations, reviews, and word of mouth. If your book is good, people will find it and love it!


So it’s time to get your head in the game. You are responsible for using the resources you have at your disposal in your marketing efforts in order to catapult your book to success. What’s that old motto, you don’t know until you try? Well doesn’t your mark on the world deserve your best efforts just to see how many people will experience the appreciation of what you have created? This is your baby, treat it as such, and give it the care and attention it deserves.


Contact Michelle Rene

for Cover Design & More

Sales Sheet 02 SMALL

You Should Do It –

image

I would become an entrepreneur and start a publishing house. I would love to market books and publications all over the globe and meet new people.

I would have a flat in Australia, London, and also in the Mediterranean. I would be in heaven if I could  put this plan together. I would still spend a good amount of time at home in the Pacific Northwest to be near both my mom and my daughter, they are angels in my life.

I would illustrate and write too, work on my graphic novel which is a larger endeavor than I thought.

I am starting to plan. I am making the most of the time that I have free to brainstorm and research. I have a great passion for doing art, for books, and for people. I would love to learn of new places that would whisper to my wanderlust and just soak up all that I can in this short existence.

I am networking and asking questions, hoping I will make the best decisions toward my goal. Trusting that I will meet up with the right people who I can learn
from.

by Michelle Rene Goodhew